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eCommerce on CONCRET

About marketing as a subject of study with Cosmin Olteanu, PhD University Lecturer, UniBuc, Marketing Field Coordinator

eCommerceEducationDigital Marketing
  • Cosmin Olteanu

Description Episode

Invitatul din aceasta saptamana este Cosmin Olteanu, Conferenţiar Universitar Doctor la Facultatea de Administraţie şi Afaceri, Universitatea din Bucureşti. El ne povesteste despre campaniile PPC din zona de Google Ads, Analytics, corelarea de date din GoogleAds, research pe cuvinte cheie, targhetarea corecta si identificarea grupurilor tinta

What you will learn from this podcast:

  • Ce inseamna digitalizarea birourilor functionale si activitatilor dintr-o universitate
  • Cum functioneaza campaniile PPC
  • Cum sa identifici cele mai bune cuvinte cheie pentru SEO
  • Cum sa faci research corect pentru identificarea grupurilor tinta
  • Blockchain, NFT si Marketing Online

Guest

Cosmin Olteanu

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